Pearl Servat

Eluna Board Trustee Marketing Executive

Pearl Servat is an accomplished marketing executive, recognized for her success in developing and executing go-to-market strategies for leading and emerging brands. She was most recently the Head of Marketing for Wedgewood, the most trusted Animal Health compounding pharmacy in the U.S. Prior to Wedgewood, Pearl served as the Head of Demand Generation and Brand Marketing for Visible, the first all-digital wireless carrier in the U.S. She oversaw all aspects of communications, brand and creative strategy, influencer marketing, affiliate marketing, direct mail, research, social media, social impact, partnerships, and digital marketing. Visible has been named to Fast Company’s Most Innovative Companies list (2020), Adweek’s Challenger Brand series (2021), and secured a nomination for the 2020 Cannes Lions Awards. The company also garnered a Shorty Awards Gold Honor for its Visible Acts of Kindness campaign, a community oriented social good campaign, developed by Pearl.

Prior to joining Visible, Pearl led Marketing and Communications at Philymack, a leading Entertainment Marketing and production company, with a portfolio of investments in its fold. During her tenure at the Roc Nation and Live Nation-backed company, she oversaw all global marketing efforts for artists including Demi Lovato, Nick Jonas, and the Jonas Brothers, among others. As a trusted advisor to Philymack’s CEO, she led the company to a number of “firsts.” Pearl solidified lucrative marketing partnership deals with partners including Lyft, Mastercard, and Spotify, among others, and led the global marketing campaign for one of YouTube’s top 5 Originals (2018). In an unprecedented agreement with Guess!, she and her team secured the brand’s storefronts, globally, as out-of-home real estate space for a client’s project.

In 2016, Pearl facilitated Demi Lovato’s appearance at the DNC, as well as her collaboration with the prestigious UCLA Semel Institute. Furthermore, she solidified Demi’s role as Global Citizen’s f irst-ever Global Ambassador of Mental Health.